ikea retail identity

IKEA – Retail Identity

CLS was a part of a team that developed a new IKEA concept and 5000m2 test store in Grøningen, the Netherlands. CLS delivered colour identity, graphic retail identity, navigation plan and signage design.CLS has also developed IKEA communication identity for the German market, in store signage, TV/web and print.

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Client: IKEA World Wide 2006
Partners: Twig Island, BAS, 2006